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This web site states the following, "Puddle Pond Resources is pleased to report that highly attractive drill targets successfully confirmed by Induced Polarization surveying on Puddle Ponds Heritage Gold Silver Project." We noticed that the web site said " Puddle Pond Commences Induced Polarization Survey to define drill targets at Heritage." It also said " Bonanza Grades and Increased Dimensions Add to Potential at the Eagle Zone. Drilling at Heritage intersects High Grade Silver Gold Zone." The header had Puddle Pond Resources Inc. as the highest ranking optimized keyword. It is followed by junior mining company, western newfoundland, and resource development which isn't as ranked as highly as Puddle Pond Resources Inc.. The next words puddlepondresources.com uses is resource exploration.